Boost Your Business With Blogging

Business blog is an incredible online marketing tool that saves you thousands of dollars but provides great business opportunities in just one click. Blogs are user-friendly, customized and flexible medium for disseminating useful information for effective positioning of your products in the market.

Companies engaging in business blogging have a definite edge over its competitors. Here are some advantages:

a) Word-of-Mouth. In a survey, there are currently 14 million blogs with 80,000 more being added each day and about 30 percent of the 50 million users are blog readers. Imagine how much gain your company will have, if your products are advertised through blogs. With Internet, information spreads so quickly especially if an impressive write-up goes with your product. Soon your blogs will be passed on to hundreds of possible customers.

b) Awareness and loyalty. Open communication with your customers creates trust and loyalty among them. Being there to respond to their questions and comments make them all the more willing to try your products and services.

c) Feedback. Blogs is good for product research and reviews. It would be easier to improve on your products if you observe your customers’ thinking and behavioral patterns. You can also take immediate action to your customers’ concerns.

d) Community halo-effect. Bloggers are reasonable, friendly and helpful. They are more than willing to create blogosphere of comments regarding your product. The only thing you have to do is embrace and take active part in the culture and your product will surely be considered in their next stop to the supermarket.

For better marketing results, actively promote your business blogs by submitting your blogs to blog search sites and directories. Do not forget to paste in with your blogs, your URL. Be sure that your blogs contain exclusive information with value and are always updated to keep readers popping in, read up your blog, move on to the next and click on again for updates.

Blog is like a setup booth in the biggest trade show on earth everyday. Marketing possibilities are just around the corner waiting to strike your sale scales up.

The Really Simple Syndication (RSS) feeds are important too in conjunction with your blogs to get the best benefits. Use effective keyword phrases to generate high ranking status in the search engine traffic. In this way you have better chances of people finding your website leading to your blogs. More traffic means more potential sales.

For this to be successful, you can use RSS for news update feeds which can be read through RSS reader application. This is a very useful tool for business and internet marketers as well.

If you are already convinced with the potentials of business blogs for marketing and targeting sales increase, your company is now ready to start blogging. But first, you have to be in tune with your company’s business objectives and determine if blogging will really help you achieve your goal.

1. Several blogs are dedicated to teaching people the do’s and don’ts of blogging, READ them! Include in your reading materials blogs that are consumer-based too to give you an idea.

2. Setup several test blogs right away.

If your initial try out with blogs worked well, you can now start setting up your blogs.

1. Study blog design. Blog hosting services provide pre-designed templates. But if you opt for paid blog service, you can ask your artist to design and layout your blog site to match the company’s identity and needs.

2. Choose a topic. Its good to have a line-up of topics you want for your blogs but be sure they are in consonance with your business objectives. This would be a test of your flexibility and open-mindedness since results may be going against the set objectives.

3. Remember the following safety measures in blogging:

legal issues are sometimes involved in blogging; it is safer to include disclaimers and limitations of liabilities; corporate communication and legal department are responsible in educating the senior management on how blogs might affect business; create blogging policies; set limits on who gets to blog and what information are allowed to be made public; avoid outright marketing blog or you will shy away your readers;make content updated, relevant and fresh; reinforce the company’s core values; and,encourage employees to use it.

4. Start blogging and complete 20 posts before going to marketing.

5. Begin marketing.

6. Regularly monitor the coming ins and outs of readers and get updates. Then, measure your results.

7. Adjust if needed. You can always play with your designs in the blog site as long as it remains to match the company’s identity.

8. Strive to be consistent with your topic all the time.

9. Try to have unrelated topics with general and broad appeal.

10. Schedule updates regularly. Monday, Wednesday and Thursday would be best to update blogs.

Once you have done all these things, you can now ultimately enjoy the benefits of business blogging.

For more Renegade Marketing tips visit my website at:
rjfanucchi.ws

email questions to:
support@rjfanucchi.ws

Social Networking Strategies For Small Businesses

There are now millions upon millions of people all over the world joining the social network boom. They’re logging on, finding old and new friends, and using those connections to make their lives better.

For smaller businesses, social networking is nothing less than a shortcut to success. Fully utilized, social networks offer an intriguing platform for customer, employee and supplier relationship management that can serve not only existing connections but also help to identify new prospects.

One of the challenges of mastering social networking is determining where to best invest your resources--time, energy and possibly capital, too. As you gain experience using Gibline, you can begin to identify--and ultimately prioritize--the universe of possible initiatives to enhance your busines, brand, and revenue.

Reviewing the commercial spectrum of social networking opportunities reveals gleaming possibilities as well as some potential problems for smaller businesses that pursue social networking initiatives. Here are some tips:

1. Prospecting

The marketing potential of a social network is undeniable. Potentially, it's an enormous database of prospects, and some of those prospects are future customers, suppliers or even employees. But uing social networks for cold calling can be a fruitless waste of time.

Tip: Mining social network information and contacts identified through social networks requires subtlety. For example, it's a good idea to do favors for others on social networks, such as recommending suppliers or former co-workers. That's what some refer to as "paying it forward." We recommend spending time on the message boards and discussion areas on Gibline to get to know others in the community better before launching in to ask favors.

2. Sourcing on a Social Network

Social networks are a great place to find suppliers and employees--cheaply. Hiring a recruiter or commissioning a search for a new supplier can cost thousands of dollars, and by comparison, membership Gibline is relatively inexpensive with immediate access to thousands of enterprising members who think just like you and want to do business with you.

3. Building Your Own Networking within the Site

It’s easy to get started. First off, check around for old friends who have similar interests. Bring them into Gibline. Then look for new friends among those already on the site. How can you add value to their membership and in doing so, add value to your own position here? Can you steer a friend who needs a part supplier to someone who has those parts? Are there any connections to be made among your friends?

Tip: Helping others can only enhance your standing and status in business and as a desirable connection on Gibline.

4. Build a Club for your Friends and Customers

This is true goldmine for some of our members. A club can be a group that focuses on working various sources for sales of services, or a group that augments each others sales, or more basically, a group of friends. Give your club a strong brand. Work with each other. If you have expertise, offer it. But ask for another friend’s expertise when you can as well. Whether it’s marketing, supplying services or goods, or discovering ways to keep the coin coming in, working together is the best way to build your business. It’s really true that when you do a good turn, it comes back to you.

One potential downside, sometimes we make the wrong choice at the wrong time for your business. Ask yourself is--is it worth the time, effort and money on your part, or can you better utilize a club that already exists within Gibline with a better return on your efforts? If you’ve got a truly unique approach, we recommend you go for it!

These are just some of the great reasons to social network. We think you’ll agree that growing your circle can only help you grow your business with connections to be enjoyed on and off the internet. We hope these tips will help you realize the benefits social networking can have on your business.

For more Renegade Marketing techniques, visit my website at:
rjfanucchi.ws

email any questions to:
psrjf@lycos.com

Consumer Confidence Down, Gibline Up

There is more bad news about the U-S economy this week. Consumer confidence sank to a five-year low in March as tight credit markets, rising prices and worsening job prospects deepened worries that the economy has fallen into recession.

The Consumer Confidence Index plunged to 64.5 in March from a revised 76.4 in February. The March reading was far below the 73.0 expected by analysts surveyed by Thomson/IFR.

Meanwhile, a widely watched index of U.S. home prices fell 11.4 percent in January, its steepest drop since data for the indicator was first collected in 1987. The decline means prices have been growing more slowly or even dropping for 19 straight months now.

Economist Bernard Baumohl, executive director of The Economic Outlook Group in Princeton Junction, N.J., said consumers' pessimism "reflects the great anxiety that households have because there are just so many uncertainties that everyone faces."

While this sounds negative to many observers, Gibline members can take heart. This is the perfect opportunity to grow their business on the Internet. gibLink.com is the new “Heartbeat Central” for small and home-based businesses and entrepreneurs. This is the place to make connections that count, to start or grow a small business into profitability, and to find advice and insight on small business problems.

Small businesses are the backbone of the American economy. Small businesses make up 99 percent of all employer firms and provide about nearly half of payrolls. We take heart in those numbers here at gibLink.com because we believe that this is where the strength is. Our small and home-based business owners are the very folks that are going to pull us through the recession.

You can be part of that, too. With most consumers worried about recession and saying the economy is the number one issue on their minds, many will be looking for ways to stabilize their own finances. This is an opportunity to help them set up small businesses. This is an opportunity to provide them with online websites and advertising for businesses that already exist. These are opportunities for Gibline members to be part of the solution.

It’s going to be tough going through these hard economic times, but together we can survive and thrive. The Consumer Confidence Index survey also showed that growing numbers of consumers expect things will get worse before they get better. Whether the economy worsens or improves is beyond most Americans control, but what can improve is the outlook for our businesses, our homes, and our lives. And Giblinecan help smooth that road ahead to an eventual brighter path.

For more Renegade Marketing tips visit my website at:
rjfanucchi.ws

email any questions to:
psrjf@lycos.com

The Real Meaning Behind Marketing

What is really the meaning of the word marketing?

Marketing Definitions:

1. the act of buying or selling in a market.

2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.

Most of today’s entrepreneurs don’t understand this definition of marketing. We don’t view everything we do as a part of “the act of buying or selling in a market”.

In the largest, most active and diverse global market in history, the time has come for an organized effort that brings entrepreneurs together and helps them engage more effectively in the global economy. Gibline offers an incredible suite of resources that allow the average person to put a professional and informative face on their business.

Whether on blogs, in clubs or through other areas, Gibline is a program where all your marketing needs can be met. It's truly becoming a global community for business minded adults.

If you're sincerely interested in joining this amazing business community, check out the awesome compensation package. Make sure you join at the pro level. The reason why are found here(Read Carefully):
Gibline Revenue Sharing Plan

For more Renegade Marketing tips visit my website at:
rjfanucchi.ws

email questions to:
psrjf@lycos.com

CRM Software Can Grow Your Business

CRM software, often called customer relationship management software, is becoming much more popular today than it was in years past. One reason for this is that more people understand what the software is and are deciding to use it. Another reason is that the software is getting better and easier to use. It has more features and benefits than it did in the past, and it is also becoming more user-friendly, which is very important.

More people today are using the Internet for their businesses. As this trend continues to grow, there will be a larger need for CRM software, but only if it is found to be useful and compatible with the needs that a business owner or manager has.

There are a lot of benefits to CRM software, as well. Managers can use this software to keep track of their customers and vendors and organize them in many different ways. It is unfortunate that so many people only think of CRM software as being a datebook or contact-recording type of software. It does handle these functions, but it does a great deal more than that, which is something that many business people fail to realize today when they are presented with CRM software. This CRM software can be used to record names and dates.

However, it also keeps track of sales, returns, and important dates such as birthdays and anniversaries. In addition, it can help to remind salespeople of their prior commitments. This keeps them from missing deadlines, meetings, the returning of phone calls, or anything else that will affect the perception of them that their clients have.

Naturally, not missing deadlines is vital to a good business relationship. In addition, the CRM software can help a client feel as though he or she matters to a business. When a client feels important and valued, repeat business is much more likely than it would otherwise be. This is great for the business, but it is also good for the clients, because everyone in the relationship benefits from the efficiency that CRM software helps to create. Without CRM software, there is a good chance that there will be more problems in the interactions that are needed between clients and businesspeople. This is not to say that CRM software eliminates all chance of problems, but it does reduce them.

Those who use CRM software can also be more organized, because it is easier for them to find what they need when it comes to their customers, their vendors, and anything else that they need to keep close track of. It allows them to return calls more promptly, send out birthday cards, and keep customer information stored in a database where it can easily be retrieved by anyone who has authorized access to it.

The main benefit to customers is that almost anyone in the company can help them, at least to some degree, because they can get to their information. This benefit of CRM software is the most important one because of the ability to let customers know that they are important to the company.

For more Renegade Marketing tips visit my website at:
rjfanucchi.ws

email questions to:
psrjf@lycos.com

Free Advertising Methods For Your Internet Business

When you first start your own business at home you are faced with the obstacle of how to promote it. If you don't have one you're going to need a website and you're going to need traffic coming to it. If money is an obstacle then you are going to need to find ways to promote your business for free. In this article we want to talk about free Internet advertising, and how you can do that to get traffic for your new business website.

The first thing to understand about marketing on the Internet is that if you do not have to have money to drive traffic to your website you're going to have to make up for that by investing time. This is one of the great things about the Internet, however. Anybody regardless of their present income status can start their own business at home and make it profitable by doing just a few different types of free advertising methods.

When we talk about getting traffic to a website we're talking about a visitor and a potential paying customer. Once they are on your site they can make a purchase therefore earning you a commission on that sale. So it only stands to reason that the more visitors that you have coming to your site the more opportunities you have to make a sale.

One effective method that has worked over the years and is continuing to work is known as article marketing. When you do article marketing you target a primary keyword and write your article around it. You then submit those articles to article directories where they are published online for other people to view.

The way that this can benefit you is when you write a quality article, at the end of the article you're allowed to create a bio box. This resource box is a short classified ad promoting yourself, your website and your new business. You're allowed to list your website address, and when people click on that they are taken to your website.

For article marketing to work you need to write a lot of articles and get those submitted to as many quality article directories as possible. If you don't have money to pay to use a submission service then you're going to have to manually enter those articles 1 at a time. This brings us back to what we talked about earlier, in terms of investing more time you do not have to have money to spend promoting.

Your goal with article marketing is to get your website address on as many potential pages as possible. This is known as getting a link back to your website or a back link. A back link is another free Internet marketing method. You need to get as many back links pointing back to your website is possible.

You can do this through free classified ads, forum marketing, blogging, social networking, and anything you can think of that allows you to get your website address on somebody else's website.

This summarizes free Internet advertising. You are going to have to be creative and you're going to be ambitious, but the more backlinks pointing to your site the more potential traffic you will have. The good news is when you start your own business at home the Internet can help you promote it inexpensively.

For more Renegade Marketing tips visit my website at:
rjfanucchi.ws

Email any questions to:
psrjf@lycos.com

Viral Marketing Vital

Here's a great article by Peter Dobler everyone should read. He perfectly describes why viral marketing is so vital to Internet business success. In fact, the marketing system I use relies heavily on this successful concept.

The Power Of Viral Marketing
by Peter Dobler

When I first heard of the term Viral Marketing I thought immediately of a virus. No, not the flu, a computer virus. I avoided viral marketing like the plaque. I’m sure many of you are doing the same thing. Every email labeled viral marketing got trashed and I immediately run an anti virus check on my computer.

It actually took me long time and the convincing words of a dear friend of mine to change my attitude towards viral marketing. Call it ignorance, but I just didn’t have the confidence in something that sounds like it wants to harm me.

Today my whole world changed and now I’m an active advocate to promote viral marketing. The concept is not new and it was created by the brightest minds in the business.

Viral marketing capitalizes in the sharing habits of the human beings. It’s quite extraordinary. We all tent to share with friends and family the bargains or freebies we were able to get. If we can copy the freebie we will do it and give it to our friends and family. Take the music industry as an example.

Ok, we established that viral marketing is giving out free stuff and that this free stuff will be passed around. So how do you capitalize on something everybody expects to get for free? You don’t. You just use the freebie as an advertising vehicle.

See, once you started giving out software or a book for free, it will snowball from there. Granted that the software is any good and the book provides some value. There is no telling on how many copies of your software or book will float through the Internet. The only thing you now for sure, it takes some time to gain momentum.

Take Hotmail as an example. Hotmail build its empire solely on viral marketing. Every email you send had a little line at the end advertising free email from Hotmail. That’s it. No expensive marketing strategy, no TV ads, nothing but a little advertising line at the end of every email. It took years of building momentum, but today Hotmail is a giant pulling in billions of dollars every year.

I’m not expecting to repeat Hotmail’s success with my little viral marketing project, but I’m convinced that sooner or later the profits will come. It is simply a matter of time. All you need is a good product that you control and be able to give out for free. Make sure that you will be able to place your advertising on the front page of the product.

You can advertise your newsletter, your web site, products you’re selling, anything you will make a profit if somebody clicks through the advertising on the freebie. I spare you with the details why the same ad advertised through viral marketing is so much more effective than regular advertising.

Just one thought. Would you click on a single ad embedded in a software or book send to you by a friend you trust? Of course you would. There is nothing suspicious about this. It’s your friend who recommended this in the first place. On the other hand nobody actually clicks on advertising popping up on strange web sites you never heard of before.

Now you see why I like viral marketing so much. Quite frankly I believe in the future it is the only marketing that works. SPAM filters and popup blockers already make it almost impossible to get through to our prospects and it will not get any better.

Prepare your self for the future and implement viral marketing today. You will be glad you did.

Peter Dobler is a 20+ year veteran in the IT business. He is an active Real Estate Investor and a successful Internet business owner.

For more Renegade Marketing techniques visit my website at:
rjfanucchi.ws

email any questions to:
psrjf@lycos.com